AMANDA SAYERS
STRATEGY & INNOVATION DESIGNER
Ciao, I'm Amanda.
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INNOVATION DESIGNER
Certified travel addict, gold medalist in clumsiness and 80% of my body is made of ice cream.

I am a former Play Designer evolved into a Strategy & Innovation Designer, originally from Los Angeles. I believe design is part of everything we do and that extreme people watching is the best way to glean insights. I know how to turn ideas into reality, but ideation is definitely my favorite part of the process. On my free time you will find me playing international competitive dodgeball, hiking up a mountain, or in a different country every weekend (67 to be exact). Let’s work together to use design and play to positively impact the world!
about me.
my goal.
to design a world filled with innovative businesses and products, where design thinking IS thinking and consumers live happier lives.
my journey.
LEGO
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Sr. Concept Designer
2018 I Billund, Denmark
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Toy & Concept Designer
2015 - 2017 I Billund, Denmark
DOMUS ACADEMY
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MA Business Design
2019 I Milan, Italy
toy > concept > business
MGA ENTERTAINMENT
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Lead Playset Designer
2014 - 2015 I Los Angeles, CA
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EXPERIENCE
EDUCATION
OTIS COLLEGE OF ART AND DESIGN
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BFA Toy Design
2011 - 2014 I Los Angeles, CA
BESTWAY INFLATABLES
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Toy Design Intern
Summer 2013 I Shanghai, China
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JAKKS PACIFIC​
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Toy Design Intern
Summer 2012 I Santa Monica, CA
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UNIVERSITY OF SOUTHERN CALIFORNIA
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BA Anthropology, Psychology
2007 - 2011 I Los Angeles, CA
my journey.
LEGO
​
Sr. Concept Designer
Jan. 2018 - Aug. 2018 I Billund, Denmark
​
Toy & Concept Designer
Mar. 2015 - Dec. 2017 I Billund, Denmark
DOMUS ACADEMY
​
MA Business Design
2019 I Milan, Italy
toy > concept > strategy
MGA ENTERTAINMENT
​
Lead Playset Designer
Oct. 2014 - Mar. 2015 I Los Angeles, CA
​
EXPERIENCE
EDUCATION
OTIS COLLEGE OF ART AND DESIGN
​
BFA Toy Design
2011 - 2014 I Los Angeles, CA
BESTWAY INFLATABLES
​
Toy Design Intern
Summer 2013 I Shanghai, China
​
JAKKS PACIFIC​
​
Toy Design Intern
Summer 2012 I Santa Monica, CA
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DOMUS ACADEMY
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Lecturer
May 2020 - current I Milan, Italy
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Project Assistant
May 2020 - July 2020 I Milan, Italy
INNOVATION BY DESIGN
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Sr. Design Researcher & Strategist
Oct. 2019 - current I Milan, Italy
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FUTUREBERRY
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Project Management Consultant
Jun 2020 - Nov. 2020 I Milan, Italy
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MIT CIVIC DESIGN INITIATIVE
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Sr. Design Researcher & Service Designer
Oct. 2020 - current I Milan, Italy
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FJORD / ACCENTURE SONG
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Principal Design Strategist
July 2021 - current I Munich, Germany
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UNIVERSITY OF SOUTHERN CALIFORNIA
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BA Anthropology, Psychology
2007 - 2011 I Los Angeles, CA
how I design think.

​01 Research
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People watch like a sport
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Digital netnography
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Talk to strangers
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Read reviews
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Use it myself
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Trend Reports
​02 Define
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Create boundaries
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Start with the unexpected


​03 Ideate​
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Consumer role play
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Co-creation
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Moodboard-ing
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Team workshops
​04 Prototype & Test​
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I love Illustrator
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Build out of LEGO, click!
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Try it out
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Kit bashing

get in touch.
I hope you enjoyed getting to know me and learning more about what I can do!
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